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Why Organizational Development Is A Competitive Advantage

Competing in a sea of other companies can often be daunting. An engaged workforce leads not only to increased production but innovation and creativity. A strong organizational development strategy can give your organization a competitive advantage.



What is organizational development?

Organizational development is a broad term that encompasses many things. Organizational Development is the process of enhancing existing organizations in a variety of ways either from their processes, strategy or the employees who run the organization. This can be done through various models and frameworks which are based upon the specific needs of that organization.


Why organizational development?

Organizations must be able to stay one step ahead of market trends and competition. Additionally, organizations need to remain innovative in order to attract and retain employees. This helps the organization to remain competitive, thereby increasing its longevity in the marketplace.


Why do organizations hire an organizational development consultant?

An organizational development (OD) consultant can help an organization identify its biases and overcome blind spots. The hiring of a consultant can foster growth in an organization. A consultant can also help an organization build a competitive strategy around their business planning and identify a competitive edge.


Consultants can help foster strong teams by team building and leadership programs. They can also help companies improve their processes to increase efficiency. The goal is to make a measurable difference for the organization over time, which will benefit employees, the organization, and the communities it serves.


A well-organized team has a significant advantage over one that's not. Organizational development takes effort but the results often speak volumes.


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